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LATEST GV NEWSWelcome to our News Section. Our latest 5 news stories are featured below. On the News Page you can find an archive of all of our new stories since 2005. To find out more about a specific project please get in touch. We'll be happy to explain all. Alternatively why not take a look at our case studies section, where you'll find some more detail about specific projects.
British Fashion Council streams live content from the catwalk to the Tube
15-02-13 03:39
| PERMALINK
| CBS OUTDOOR, XTP, DOOH
This week as part of the ongoing partnership between the British Fashion Council, CBS Outdoor UK, and Grand Visual, a new campaign is bringing live content directly from London Fashion Week – one of the world’s “big four” fashion events, to Cross-track Projection (XTP) screens in tube stations across central London.
Commuters Enjoy Live Content from London Fashion Week
28-02-12 03:04
| PERMALINK
| OPENLOOP, CBS OUTDOOR, TWitter, London fashion week, CROss track projection, XTP
The British Fashion Council partnered with CBS Outdoor UK and Grand Visual to bring a live feed directly from London Fashion Week – one of the world’s largest fashion events, to over 60 Cross-track Projection (XTP) screens in tube stations across central London.
Nike #MakeItCount
31-12-11 04:32
| PERMALINK
| OCEAN OUTDOOR, CBS OUTDOOR, LCD, D6, CLEAR CHANNEL, EUSTON UNDERPASS, XTP, TWO TOWERS
“Make it Count” is a new Nike campaign created by Wieden+Kennedy and AKQA with a focus on this year's Olympics. The campaign showcases British athletes such as Paula Radcliffe and Rio Ferdinand in black-and-white portraits captured by photographer Adam Hinton. Each athlete is featured alongside their pledge on how they intend to make the difference.
Barclaycard
20-11-11 06:02
| PERMALINK
| CBS OUTDOOR, DEP, DOOH
Barclaycard has launched a festive campaign on the London Underground Digital Escalator Panels to promote its contactless payment card. The multi-panel execution features a woman struggling to carry home a Christmas tree she has purchased.
Colgate Extends UGC Facebook Campaign Onto Digital Billboards
02-07-11 00:13
| PERMALINK
| OCEAN OUTDOOR, CBS OUTDOOR, WESTFIELD, LIVERPOOL MEDIA WALL, XTP, DOOH, BIRMINGHAM BULLRING
Last week Colgate-Palmolive kicked off a dynamic digital outdoor campaign to promote their ‘Keep Britain Smiling’ campaign. The campaign integrated UGC content from Colgate’s Facebook page where people were asked to ‘share a smile for charity’ and then the photos featured on large format digital billboards across the UK in support of children’s charity Barnardo’s.
Nike Free
17-01-11 09:35
| PERMALINK
| OCEAN OUTDOOR, CBS OUTDOOR, LCD, WESTFIELD, DOOH, HPR
Nike has launched a new digital outdoor campaign this week to promote Nike Free Shoes for women. The campaign features three of its female athletes; UK sprinter Joey Duck, Russian Tennis pro Maria Sharapova and US track and field sprinter Allyson Felix.
Nike Boom
09-12-10 05:14
| PERMALINK
| OCEAN OUTDOOR, CBS OUTDOOR, LCD, SUPER NOVAE, M5 LYNX, TRANSVISION, DEP, BULLRING, 5 WAYS, JCDECAUX, XTP, DOOH
Nike launched a regional outdoor campaign to promote the Nike Pro Combat Dri-FIT Competition Base Layer range. The campaign was based around football and rugby fixtures and used out-of-home formats close to match venues to target sports fans with tailored copy for the specific sport and teams.
TURN THE PAGE….SEE MORE NEWS….
British Fashion Council streams live content from the catwalk to the Tube

Commuters Enjoy Live Content from London Fashion Week

Nike #MakeItCount

Barclaycard

Colgate Extends UGC Facebook Campaign Onto Digital Billboards

Nike Free

Nike Boom

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Take a look a the latest technology we are playing with in the DOOH space. We've been looking at Gesture and Gender recognition for some time, along with augmented reality and interactive screens. Have a look and if you’d like to know more or show us something contact us.
DOOH HANDBOOK
The 2012/13 UK Digital Out of Home Handbook is now available. Published by Grand Visual and Kinetic, the handbook provides comprehensive media, technical and creative information for all UK networks. New to this edition are 35 newly released formats and an interactive section covering those networks offering the latest camera-based, touch or mobile interactive technologies.
The handbook, available online or as a 209-page manual, offers a universal reference point for all those involved in the planning, creation and execution of Digital Out of Home advertising.
Click here to see the online edition




















































