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LATEST GV NEWSWelcome to our News Section. Our latest 5 news stories are featured below. On the News Page you can find an archive of all of our new stories since 2005. To find out more about a specific project please get in touch. We'll be happy to explain all. Alternatively why not take a look at our case studies section, where you'll find some more detail about specific projects.
JOHN LEWIS - NOW EVEN MORE CONVENIENT
01-06-12 13:07
| PERMALINK
John Lewis is ramping up its "multi-channel" operation with a new digital outdoor campaign promoting its online Click and Collect service. Created by Adam & Eve and produced by Grand Visual, the creative features a John Lewis Shopping bag and a clock displaying the time as 7pm with the message “Click at johnlewis.com before 7pm.” The next frame shows the time is 2pm and informs us to “Collect from your nearest John Lewis or Waitrose after 2pm the next day.”
The 2 week campaign plays on Clear Channel Outdoor London Digital 6 Sheets located across 100 bus shelters. The digital 6 sheets are also NFC enabled – inviting Smartphone owners to touch their handset to the NFC tag to find out more.

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JOHN LEWIS - NOW EVEN MORE CONVENIENT

The 2 week campaign plays on Clear Channel Outdoor London Digital 6 Sheets located across 100 bus shelters. The digital 6 sheets are also NFC enabled – inviting Smartphone owners to touch their handset to the NFC tag to find out more.

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Take a look a the latest technology we are playing with in the DOOH space. We've been looking at Gesture and Gender recognition for some time, along with augmented reality and interactive screens. Have a look and if you’d like to know more or show us something contact us.
DOOH HANDBOOK
The 2012/13 UK Digital Out of Home Handbook is now available. Published by Grand Visual and Kinetic, the handbook provides comprehensive media, technical and creative information for all UK networks. New to this edition are 35 newly released formats and an interactive section covering those networks offering the latest camera-based, touch or mobile interactive technologies.
The handbook, available online or as a 209-page manual, offers a universal reference point for all those involved in the planning, creation and execution of Digital Out of Home advertising.
Click here to see the online edition




















































