LATEST GV NEWSWelcome to our News Section. Our latest 5 news stories are featured below. On the News Page you can find an archive of all of our new stories since 2005. To find out more about a specific project please get in touch. We'll be happy to explain all. Alternatively why not take a look at our case studies section, where you'll find some more detail about specific projects.
MasterCard Xmas Microsite
MasterCard is launching pricelesscalculator.com to help customers plan and track their spending over the festive period. The online calculator includes categories for gifts by person, food and drink, and decorations, with the option of adding additional categories and items. Users can closely manage their finances by tracking actual spend against allotted budgets.
3 Skypephone
20-11-07 06:27
| PERMALINK
| CITY GATEWAY, LCD, FORREST CITY, D6, TRANSVISION, DEP, DOOH
Grand Visual have created a digital outdoor campaign for the launch of 3 Skypephone, a 3-branded handset with a dedicated Skype-button. The 3 Skypephone enables instant messaging and free calls to other Skype users anywhere in the world.
XTP
CBS Outdoor's Cross Track Projection (XTP) system is now on trial at Euston's Victoria line southbound platform. The new system projects full motion video in a 16:9 aspect ratio at HD quality.
Grand Visual produced 4 non-commercial executions for the 4 week live observation period. Grand Visual is also providing the creative for the only branded content piece to run during the trial for TFL.
The Loop
01-11-07 07:26
| PERMALINK
| Grand Visual, DOOH
We've launched Issue 1 of the Loop – a bi-monthly newsletter exploring creativity in the digital communications industry. Covering all our exciting news from the previous two months, plus other interesting stuff we've noticed going on in this space.Issue 1 includes our Campaign Poster Awards win as well as reports on Bacardi, Vodafone, Lucozade Hydroactive, TIGI, Kenny, Jekyll, StreetBroadcast,
Rocky Wins Best Digital Outdoor Ad
The multi panel digital outdoor campaign for Rocky Balboa won the digital category at last nights Campaign Poster Advertising Awards.
The campaign, which creatively mimics the iconic film sequence where Rocky runs up the stairs of the Philadelphia Museum of Art during one of his punishing training regimes, ran on CBS Outdoor's Digital Escalator Panels.
Invest Milton Keynes
The area's investment body, Invest Milton Keynes, is working with Destination Milton Keynes, and local agency Emberton Dale on a PR drive to promote the city as a great place to live and work. The lifestyle campaign targets small businesses and young professionals and flags Milton Keynes as the ideal place for new start ups.
Hydro Active Drive Awareness |||amp; Sales
GlaxoSmithKline launched an in-club campaign on the Health Club Channel this summer to promote Lucozade Hydro Active to Fitness First and LA Fitness members. Grand Visual produced two separate 30 second commercials for the campaign, featuring personal endorsements of the product by expert FitPro Trainer's.
24: Season 6
Twentieth Century Fox Home Entertainment promotes DVD release '24: Season 6' using London Underground's Digital Escalator Panels.
The campaign features 24 star Jack Bauer (Kiefer Sutherland) dashing through the escalator panels as he rushes past London commuters on a critical mission. In the background is a box shot which transitions to the foreground once the special agent has passed through each screen. The creative then synchronises across all screens to reveal the call to action.
Motorola RAZR2
World leading mobile handset provider Motorola is pushing its new phone RAZR2 using CBS Outdoor's Digital Escalator Panels.
UK's Largest Digital Outdoor Campaign
18-06-07 06:23
| PERMALINK
| CITY GATEWAY, LCD, BUS STOPS, FORREST CITY, DEP
Grand Visual have produced a multi-network digital outdoor campaign for Bacardi Superior Rum spanning several different networks and locations. The campaign promotes Barcardi Superior Rum as a versatile drink 'Made to Mix'.
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MasterCard Xmas Microsite
3 Skypephone
20-11-07 06:27
| PERMALINK
| CITY GATEWAY, LCD, FORREST CITY, D6, TRANSVISION, DEP, DOOH
XTP
Grand Visual produced 4 non-commercial executions for the 4 week live observation period. Grand Visual is also providing the creative for the only branded content piece to run during the trial for TFL.
The Loop
01-11-07 07:26
| PERMALINK
| Grand Visual, DOOH
We've launched Issue 1 of the Loop – a bi-monthly newsletter exploring creativity in the digital communications industry. Covering all our exciting news from the previous two months, plus other interesting stuff we've noticed going on in this space.Issue 1 includes our Campaign Poster Awards win as well as reports on Bacardi, Vodafone, Lucozade Hydroactive, TIGI, Kenny, Jekyll, StreetBroadcast,
Rocky Wins Best Digital Outdoor Ad
The campaign, which creatively mimics the iconic film sequence where Rocky runs up the stairs of the Philadelphia Museum of Art during one of his punishing training regimes, ran on CBS Outdoor's Digital Escalator Panels.
Invest Milton Keynes
The area's investment body, Invest Milton Keynes, is working with Destination Milton Keynes, and local agency Emberton Dale on a PR drive to promote the city as a great place to live and work. The lifestyle campaign targets small businesses and young professionals and flags Milton Keynes as the ideal place for new start ups.
Hydro Active Drive Awareness |||amp; Sales
24: Season 6
The campaign features 24 star Jack Bauer (Kiefer Sutherland) dashing through the escalator panels as he rushes past London commuters on a critical mission. In the background is a box shot which transitions to the foreground once the special agent has passed through each screen. The creative then synchronises across all screens to reveal the call to action.
Motorola RAZR2
UK's Largest Digital Outdoor Campaign
18-06-07 06:23
| PERMALINK
| CITY GATEWAY, LCD, BUS STOPS, FORREST CITY, DEP
